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Style

Lingerie Review of Cuup

Online brand Cuup proves you can have beautiful bras and underwear that’s sexy and fits!


If you are like me, you have your favorite go-to brands for bras and lingerie. Chantelle, Simone Perele and Princess Tam Tam are my go-to’s. Most of these bras will easily cost $95+ for the bra and $35+ for the matching panty. However, there are now new brands, like Cuup, who show you can have beautiful bras and underwear with great quality and the perfect fit at an affordable price. I decided to do a try on session with Cuup and give you my thoughts.

Cuup is a relatively new. Their mission is to redefine the way women look and feel in their underwear. I loved that idea. They also pride themselves on being sexy and lightweight. For my review, I ordered the Plunge bra in my regular size (34) and the Highwaist panty in taupe.

Unboxing of my Cuup delivery

The Plunge bra is unlined and very sexy. The band on the bra was a bit snugger than my favorite brands. However, if I were to go up a size it would ride up and the underwire would not sit in the correct place. After 2 wearings it eased up a bit and was very comfortable. So keep this in mind when ordering.

The Highwaist panty is amazing! It’s stretchy, stays in place, makes your legs look longer and best of all no wedgie! Did I feel pretty? Yes! My husband also thought the set looked like a sexy bathing suit. 

My key takeaways are: The actual cup runs smaller for ladies with larger breasts. I was advised by their fit guide to go up a cup size. I am a 34E for the most part it is TTS. Personally, I prefer a good amount of structure and support to hold my beauties. The Cuup bras have incredible details like; non-skid rubber vs. satin on the closure to make it strong and lay flat. The band also has 2 secure hooks and soft mesh, which at the same time seems strong with gentle stretch. The straps are thick and curve slightly in the back, so they do not roll off the shoulders. The ladies feel lifted and securely in place.

Other thoughts: Know what works for you. While bras are returnable, panties are not. So while online brands can make suggestions, I feel that knowing what work best for you is a lot easier than returning items later. Your order comes with a small bonus gift…. a mini-mesh bag that lets you keep both together in your drawer and also wash safely in the machine.

So with free shipping and returns; buying new lingerie from home is super easy. How did I feel after wearing all day? Great! In fact, I ordered the Balconette bra in the Moss color as well!

Find more style ideas from Liz and I here.